In my search for examples of ruching on both side seams, I got my question answered when I came across this New York mag article:
I am particularly inspired by this example:
If the pre-fall collections are anything to go by, February's runways will be covered in texture. You'll practically be able to feel the fabric through your computer screen. Ruching — the gathering of fabric with elastic — was so prevalent, we wanted to break out our old prom dresses. Burberry opted for a textured mini with diagonal downward panels, while Donna Karan had asymmetrical creases finished with untied ruffles. Vera Wang's ruching sticks to the center of a black satin dress, and Nicole Miller and Reem Acra scrunch material from the waist up. For more on the trend, click ahead.
See more trends and the best of pre-fall.
After reading the pattern instructions, then skipping over to Pattern Reviews, I found that there were certain issues with the pattern itself, such as Vogue's weird inclusion of a side zipper. Also, there was mention of using elastic for the ruching, whereas the instructions call for the good ol' two lines of basting and pull technique. I was not comfortable with either, so I called upon my friends and family for input. The technique I am going to try is the zigzag over a string technique. Thanks, Nikkablue and Momi :) And now, off to practice the technique on an old shirt. I refuse to cut into that beautiful matte jersey I got from Gorgeous Fabrics until I am confident with every step of this project.